Monetize your crypto audience

FAQ

How do I become a partner?

First, create a partner account. Then, send an email to integration@safello.com with a link to your site or app and a short description of your business. Once we review your information we will approve your account and you can begin integrating.

What are good use cases for the partner program?

• Cryptocurrency-related sites looking for an alternative to ads to monetize their audience. This works well for news sites, blogs, educational guides or comparison portals.
• Hardware and software wallets which don’t currently offer customers a way to buy or sell crypto assets. Integrating the Safello widget not only provides a whole new set of functionality to the wallet, but also provides an alternative to ads to monetize the service.
• Crypto-to-crypto exchanges which don’t currently offer customers a way to purchase crypto assets. The Safello widget provides an easy way for customers to purchase crypto assets and deposit them in a wallet on the exchange, which can then be used for further trading.
• Neobanks looking to offer buying and selling of cryptocurrencies alongside other financial services.
• dApps which need a way for customers to purchase cryptocurrency or tokens for use within their ecosystem.

How much does it cost?

There are never any costs for being a partner.

Do I get paid a commission?

Yes, partners are paid a 2% commission on each transaction made by their customers. You can choose to take less than 2%, with the savings passed on to your customers.

When do I get paid?

You are paid monthly via bank transfer, as long as your balance is at least SEK 1000 or equivalent.

Can I receive commission to me personally or do I need a business?

We can only pay commission to registered business entities.

Can I receive commission to a non-EU business entity?

For businesses registered outside the EU, please contact us to receive confirmation that we can transfer payments to your entity.

Can I receive commission in cryptocurrency instead of fiat?

By default, payouts are made in fiat. Depending on the location and status of your business, we may be able to pay out in cryptocurrency. Please contact us to discuss further.

How do I integrate the widget?

Once your account is approved, cut and paste the JavaScript snippet from your partner dashboard into your site or app. A simple integration can be done extremely quickly, with options for further customization also possible.

Can you help me integrate the widget?

We are happy to set up a dedicated Slack channel where you can talk to our developers about any questions with the integration.

Can I customize the look of the widget?

It's possible to create a custom color scheme that matches the branding and visual design of your site or app. Once you are ready to integrate, we can help you with this.

How do I track the performance of my widget?

The dashboard on the partner site will show you detailed graphs of orders made through your widget.

What is the buying experience like for customers?

We have two short videos showing the customer experience. You can see the purchasing experience for a customer in Sweden, or a customer in the rest of the EU.

What are the fees for customers?

For each transaction, customers are charged a 5% fee from Safello. This is in addition to the 2% commission paid to you, for a total fee of 7%. If you choose to lower your commission, this will lower the fee your customers pay. There is no minimum fee.

Which regions does the widget support?

We currently accept customers from all EU countries, with additional regions planned for the future. The full list of supported regions and countries is: Andorra, Austria, Belgium, Canary Islands, Croatia, Czech Republic, Denmark, Estonia, Finland, France, Germany, Gibraltar, Greece, Guernsey, Hungary, Iceland, Ireland, Isle of Man, Italy, Jersey, Liechtenstein, Lithuania, Luxembourg, Latvia, Malta, Monaco, Montenegro, Netherlands, Norway, Poland, Portugal, San Marino, Slovakia, Slovenia, Spain, Sweden, Switzerland, United Kingdom, and Åland.

Which cryptocurrencies does the widget support?

Bitcoin (BTC), Bitcoin Cash (BCH), Ethereum (ETH), and XRP. You can choose to offer one, some, or all of them to your customers.

Which languages does the widget support?

Danish, English, Hungarian, Norwegian, Polish, Slovenian, Spanish and Swedish.

Which payment methods are available?

In Sweden we offer Swish, the leading mobile payment method. In all other regions we offer payment via Visa and Mastercard debit and credit cards. Later this year we will also launch SEPA bank transfers for customers in all countries.

Is selling available through the widget?

We have just launched selling alongside buying for customers in Sweden. We will be enabling selling for customers in the rest of the EU later this year. You can choose to offer just buying or selling, or both.

Can I accept payments from customers through the widget?

No, the widget cannot be used to facilitate payments to you or another third party. The person purchasing the cryptocurrency must also control the wallet address the cryptocurrency is being sent to.

How does identity verification (KYC) work?

For customers in Sweden, Norway and Denmark, we make use of the standardized eID solutions. The vast majority of customers in these regions already have these methods set up, making the KYC process extremely easy.

For customers in other regions, we use Yoti, a popular third-party identity solution. If a customer has already signed up with Yoti, they just need to open the app and approve the transaction. For new customers, it takes around 5 minutes to complete the Yoti signup process, at which point they can complete their transaction.

Do customers really need to verify their identity to make a transaction?

Yes, since we are a financial institution registered with the Swedish Financial Supervisory Authority (Finansinspektionen), we are required by law to gather the appropriate information from our customers.

I’ve already verified the identity of my customers, do they have to do it again when they use the widget?

In most cases, yes. However, it is possible to enter into a data sharing agreement that can reduce the need for customers to re-enter information. Please contact us to discuss further.

Do customers really need to enter a wallet address for every purchase?

If your site or app provides a wallet for customers, you can prefill the deposit address for the purchase. You can choose to still show the wallet address (which won’t be editable), or to hide it completely.