If it wasn't for you there wouldn't be a Safello. So, who's Henrik you may ask? On a lucky night on October 12, 2012 Safello founder Frank went out for dinner with friends in Malmö and ran into Henrik, who introduced him to crypto and to his wife! Needless to say, it was a night to remember and it sparked the interest that led to the founding of Safello – your safe fellow who will guide you into the world of crypto.
Fast forward 10 years and Frank is still married, to both crypto and his wife, and Safello is Sweden’s leading and longest established cryptocurrency brokerage. Our goal has remained the same since day one – we are here to make crypto accessible to everyone, individuals and businesses, in a safe and easy way. We are on a journey to transform financial infrastructure for good and create a more equal system powered by transparent peer-to-peer transactions.
Throwing yourself into the unknown can be scary, it was for us too, and that is why we have always placed safety and compliance at the core of our company. We are proud to offer best-in-class compliance, a platform built on security, and a world-class kick-a** amazing team with extensive knowledge and crypto passion.
Kudos to Henrik!
*Key metrics since start in 2013, per December 2021.