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Disclaimer – Safello Group AB

Access to this information is limited to persons resident and physically present in Sweden and to authorized persons who are resident and physically present in other jurisdictions outside the United States, Australia, Canada, Hong Kong, Japan, New Zealand, Switzerland, Singapore, South Africa or South Korea.

Important information

The information contained in this section of the website of Safello Group AB (the “Company”) is not intended for, and must not be accessed by, or distributed or disseminated, directly or indirectly, in whole or in part, to persons resident or physically present in the United States of America (including its territories and possessions, any state of the United States and the District of Columbia, the “United States”), Australia, Canada, Hong Kong, Japan, New Zealand, Switzerland, Singapore South Africa, South Korea or any other jurisdiction where to do so might constitute a violation of the local securities laws or regulations of such jurisdiction, and does not constitute an offer to sell or the solicitation of an offer to buy or acquire, any ordinary shares or other securities of the Company in the United States, Australia, Canada, Hong Kong, Japan, New Zealand, Switzerland, Singapore, South Africa, South Korea or any other jurisdiction where to do so might constitute a violation of the local securities laws or regulations of such jurisdiction.

Any securities of the Company referred to on this website (the “Securities”) have not been and will not be registered under the U.S. Securities Act of 1933, as amended (the “Securities Act”), and may not be offered or sold within the United States absent registration or pursuant to an applicable exemption from, or in a transaction not subject to, the registration requirements of the Securities Act and in compliance with any applicable securities laws of any state or other jurisdiction of the United States. The Securities have also not been and will also not be registered under the applicable securities laws of Australia, Canada, Hong Kong, Japan, New Zealand, Switzerland, Singapore, South Africa or South Korea and, subject to certain exemptions, may not be offered or sold in or into or for the account or benefit of any person having a registered address in, or located or resident in, Australia, Canada, Hong Kong, Japan, New Zealand, Switzerland, Singapore, South Africa or South Korea. There will be no public offer of the Securities in the United States, Australia, Canada, Hong Kong, Japan, New Zealand, Switzerland, Singapore, South Africa or South Korea.

Access to the information and documents contained on the following web pages may be illegal in certain jurisdictions, and only certain categories of persons may be authorized to access such information and documents. All persons residing outside of Sweden who wish to have access to the documents contained on this website should first ensure that they are not subject to local laws or regulations that prohibit or restrict their right to access this website or require registration or approval for any acquisition of Securities by them. No such registration or approval has been obtained outside Sweden. The Company assumes no responsibility if there is a violation of applicable law and regulations by any person.

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  1. I am resident and physically present outside the United States, Australia, Canada, Hong Kong, Japan, New Zealand, Switzerland, Singapore, South Africa and South Korea; and
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I have read, understand and agree to comply with all of the restrictions set forth above.

IPO 2021

Invitation to acquire shares in Safello Group AB

About the IPO

On 18 December 2020, Safello Group AB announced its intention to launch an initial public offering of its shares and to be listed on Nasdaq First North Growth Market.

Safello started its cryptocurrency brokerage business in 2013 and has since launched a brokerage platform that offers and enables customers to securely buy and sell leading cryptocurrencies such as Bitcoin (BTC) and Ethereum (ETH) in Swedish kronor (SEK).

Safello is a Swedish public limited company incorporated in Sweden and operating under Swedish law. The company is registered as a financial institution with the Swedish Financial Supervisory Authority, Finansinspektionen.

As of March 31, 2021, Safello had over 191,000 customers and completed over 412,000 transactions, which corresponds to a total transaction volume of over SEK 1 billion since inception. The company has been profitable since mid-2019, but has chosen to reinvest surpluses in the business to promote growth. Between the financial years 2019 and 2020, net sales increased by approximately 52%.

The name Safello originates from the term ‘Safe Fellow’, as in the safe fellow into the cryptocurrency economy. The Company’s philosophy is to be a reliable guide to new users to make them feel safe when they enter the market, while preserving their financial freedom. To make this possible, Safello has since the start had a strong focus on regulatory compliance, which has resulted in a fully AMLD5 and GDPR compliant platform. Building trust takes time and requires a careful and prudent approach, which has been Safello’s focus during its seven years of operation.

Safello is backed by reputable investors, including Digital Currency Group (DCG), Northzone and White Star Capital.

To, among other things, ensure continued growth rate through product development, increased sales and geographical expansion, the company wants to conduct an IPO on the Nasdaq First North Growth Market. Safello also has a clear strategy to carry out complementary acquisitions to establish a stronger industry position, which will be facilitated by an IPO. Safello has previously completed several acquisitions, most recently with the purchase of the company behind bitcoin.se.

More information about Safello is available in the Prospectus or in the IPO Teaser.

The offer in summary

The Offer

SEK 13.5 per share. The issuances conduct of 3,000,000 new common shares corresponding to SEK 40.5 million.

Valuation

Approximately SEK 235.6 million pre-money.

Subscription commitment

The company has entered into subscription commitments with investors of approximately SEK 32.4 million, corresponding to 80% of the issue.

Anchor investors

The existing shareholders White Star Capital, Digital Currency Group (DCG) and Northzone are anchor investors in the listing issue. The subscription commitment for the anchor investors together with Safello’s board and management corresponds to approximately SEK 16.2 million or 40% of the Offer.

Subscription period

April 19, 2021 through April 30, 2021

Notice of allotment

May 4. Settlement notes are scheduled to be sent out May 5.

Payment date

May 7

Trading location

Safello’s shares are scheduled to be traded on the Nasdaq First North Growth Market. The first day of trading is scheduled for May 12, 2021

Minimum subscription item

The minimum subscription item is 400 shares, which corresponds to SEK 5,400

Other information:

ISIN-code: SE0015346895
Shortname / ticker: SFL

Files

Prospectus (English)

IPO Teaser (English)

Supplementary information (English)

Prospectus (Swedish)

IPO Teaser (Swedish)

Supplementary information (Swedish)